Freeletics - Content App Update

Photography, Video, Directing

That was a huge project, that took us months in the content side and years in the UI/UX coding side to be realised. Once the details where ready and approved the creative team was ready to make the hand dirty with great passion.

Mission: Re-shoot all the videos and photos from the Freeletics App during a pandemic time.

Freeletics - Content App Update

Photography, Video, Directing

Mission: Re-shoot all the videos and photos from the Freeletics App during a pandemic time.

Freeletics - Content App Update

Photography, Video, Directing

Mission: Re-shoot all the videos and photos from the Freeletics App during a pandemic time.

Process

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Solution

Visuals

400 + Photos and Videos to illustrate and guide the perfect movement of each exercise.

Implementation

The implementation in the app, consists of a unique and innovative way to interact with content inside the app.
Giving the users a possibility to visualise each detail from each movement with high quality images and videos.

Role

General plan and execution.
Video Art Direction and Direction of Photography.
Pre and Post Production, Mockups and Film Direction on set.

Crew

Team INMOTION:

DOPs

Bastian Ried

Loris Gleixner

Philipp Höbel

Light DP

Domenic Lohrmann

Video Editor

Patrick Franz

Producer

Maria Ried

Photography
Enes Kucevic

Stylist

Daniela Meichelboeck

Beauty

Maria Pavleka

Team Freeletics:

Producer

Sabrina Gaber

Coach

Thomas Falda-Buscaiot

Art Directors

Alan Alves

Taina Ceccato